"Please note that this app has nothing to do with BlackBerry Messenger (BBM)."
A flood of new data rushes at you with every new PPM radio release. You need to quickly get a sense of what actually happened. It can be stressful. You’re surrounded by data, when all you want to know is if you need to do something.
There are so many questions. What actually happened? What audience changes were real and need further investigating? Was it something you did?
BBM Analytics developed this app to help you know when to act. Our approach keeps you focused on the data that’s important so you can focus on what matters. External events that could affect your numbers (like snow storms) are introduced to help you figure out what may have caused changes to your listening. Plus, you can add your own events, like programming or staff changes. You can compare yourself to your market, your competitors. and your main rival. And as you scroll through the intuitive interface, you can make note of your observations for more detailed follow up using InfoSys+Radio.
* iPD is free to InfoSys+Radio subscribers.